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{{Short description|Magazine published in Portland, US}}
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{{about|the magazine based in Portland, Oregon|the [[Portland, Maine]] magazine with a similar name|Portland Magazine}}
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{{Infobox
|
| image_file = Portland Monthly Magazine cover image - Sept 2015.png
| image_size = 150px
| image_caption = September 2015
| editor =
| editor_title = Editor-in-Chief
| staff_writer =
| frequency = Bi-Monthly
| circulation = 51,120 (2018)<ref name="boyer" />
| category = City magazine
| company = SagaCity Media
| publisher =
| firstdate = November 2003
| country = [[United States]]
| based = [[Portland, Oregon]]
| language = [[English (language)|English]]
| website = [http://www.pdxmonthly.com/ www.pdxmonthly.com/]
| issn = 1546-2765
}}
'''''Portland Monthly''''' (also referred to as '''''Portland Monthly Magazine''''') is a monthly news and general interest magazine which covers food, politics, business, design, events and culture in [[Portland, Oregon]]. The magazine was co-founded in 2003 by siblings Nicole and Scott Vogel. Nicole had previously worked for [[Cendant|Cendant Corporation]] and [[Time Warner]], and Scott had been a [[journalist]] at ''[[The New York Times]]''. Though the magazine had some trouble with funding in its first year, it grew to a stable circulation of 56,000 and by 2006 was the seventh-largest city magazine in the [[United States]].
The magazine's editor in 2018 was Kelly Clarke.<ref>{{Cite news|url=https://www.pdxmonthly.com/articles/2018/9/11/from-the-editor-a-goodbye|title=From the Editor: A Goodbye|work=Portland Monthly|access-date=2018-09-21|archive-date=2018-09-22|archive-url=https://web.archive.org/web/20180922024840/https://www.pdxmonthly.com/articles/2018/9/11/from-the-editor-a-goodbye|url-status=live}}</ref>
==History==
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The magazine was co-founded in 2003 by Nicole Vogel and her brother [[journalist]] Scott Vogel,<ref name="boyer">{{cite news | last =Boyer | first =Tom | title =Seattle will get new magazine come spring; Portland publisher announces plans | work =[[The Seattle Times]] | page =E1 | date =August 25, 2005 }}</ref> and began as a glossy magazine with a focus on the lifestyle of Portland.<ref>{{cite news | last =Row | first =D.K. | title =D.K.'s Hot Sheet The Latest — And Perhaps Last — Issue of The Organ | work =[[The Oregonian]] | page =25 | publisher =Oregonian Publishing Co | date =December 24, 2004}}</ref> Nicole Vogel had previously been a vice president at [[Cendant|Cendant Corporation]], and had worked at [[Time Warner]] for five years and was a vice president at [[CNN]].<ref name="boyer" /><ref name="richman" /> Scott Vogel had previously worked as a journalist for ''[[The New York Times]]''.<ref name="allen">{{cite news | last =Allen | first =Angela | title =Chic Talk: West Elm's goods span Generations X and Y | work =[[The Columbian]] | page =D1 | publisher =The Columbian Publishing Co | date =October 23, 2003 }}</ref> The [[niche market]] focus of the magazine was for "25- to 65-year-olds with household incomes of at least $100,000".<ref name="allen" /> Nicole Vogel used ''[[Texas Monthly]]'' as one of her models for the magazine, which she had read growing up in [[Texas]].<ref name="boyer" /> Planning and research for the magazine included conducting 200 interviews with residents of Portland, in addition to raising [[United States dollar|US$]]40,000 from [[angel investor]]s.<ref name="strom" />
Nicole Vogel had previously sought out [[seed capital]] from investors at the Oregon Entrepreneurs Forum in February 2003,<ref>{{cite news | last =Nicholas | first =Jonathan | title =Sitting Pretty in Pink | work =[[The Oregonian]] | page =C1 | publisher =Oregonian Publishing Co | date =February 3, 2003}}</ref> and in total raised less than $1 million from investors.<ref name="yim" /> One of the first investors in ''Portland Monthly'' was the "Women’s Investors Network", a Portland-based group of women-investors which is part of the Oregon Entrepreneurs' Foundation.<ref>{{cite news | last =Enochs | first =Liz
===2004 to present===
Scott Vogel served as the magazine's first [[editor-in-chief]],<ref name="yim" /><ref>{{cite news | last =Preusch | first =Matthew | title =Portland Journal: A City Proud of Its Underbelly Slims Down and Tones Up | work =[[The New York Times]] | page =14
Circulation of the ''Portland Monthly'' in 2005 numbered 56,000,<ref name="boyer" /> and in 2006 paid circulation was 56,000 with an additional 18,000 to 22,000 sold on [[newsstand]]s.<ref name="richman">{{cite news
==Reception==
Writing for ''[[The Columbian]]'', Angela Allen commented that the first issue of the magazine "shows attitude and literary writing, tosses off lots of names, does a terrific fall culture calendar and digs into a couple of issues, including the Trail Blazers", but was also critical, noting: "Its design is crowded and the type is too small to read for most of us without wearing a pair of 'reader' specs."<ref name="allen" /> Tom Boyer of ''[[The Seattle Times]]'' described the magazine as "a smart mix of reader-friendly features and award-winning journalism".<ref name="boyer" /> Writing in ''[[The Oregonian]]'', Steve Duin commented that he appreciated the lists published in the magazine: "Because I'm addicted to lists -- and the bigger the better -- the best part of my month is the morning that copy of Portland Monthly lands like a wounded halibut on my desk."<ref name="duin">{{cite news | last =Duin | first =Steve | title =Fleshing out Portland by the numbers | work =[[The Oregonian]] | page =C1 | publisher =Oregonian Publishing Co | date =March 30, 2006}}</ref>
The magazine won three awards in the City and Regional Magazine Association's 20th Annual National City and Regional Magazine Awards in 2005, receiving recognition in Civic Journalism, Excellence in Writing and General Excellence.<ref name="neweditor" /> The magazine was one of three companies nominated by the Oregon Entrepreneurs Forum as a finalist for Working Capital Stage Company of the Year.<ref>{{cite news
==References==
{{reflist
==External links==
{{Portal|Journalism|Oregon}}
*{{Official website|http://www.pdxmonthly.com/}}
*{{cite web|title =Portland Monthly, Inc. Company Profile|work=Portland Business Journal| url =http://www.bizjournals.com/portland/gen/company.html?gcode=8BD8E12993F4418D89DE68D2E634D537§ion=current_news&view=expanded}}
[[Category:2003 establishments in Oregon]]
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[[Category:City guides]]
[[Category:Magazines established in 2003]]
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