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{{short description|Corporate logo of The Walt Disney Company}}
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=== The Walt Disney Company ===
The name of "[[The Walt Disney Company]]" has changed several times, and so has the logo.<ref>{{Cite web|date=April 10, 2014|title=How Disney's Iconic Look Has Changed From 1923 to the Present Day|url=https://d23.com/walt-disney-productions-logos-through-the-years/|url-status=live|access-date=November 4, 2021|website=[[D23 (Disney)|D23]]|language=en-US|archive-url=https://web.archive.org/web/20150501133049/https://d23.com/walt-disney-productions-logos-through-the-years/ |archive-date=May 1, 2015 }}</ref>
=== Walt Disney Productions ===
In the international trailers of the co-produced 1980 film [[Popeye (film)|Popeye]], there was a dark blue [[Mickey Mouse|Mickey head]] with waves in sky blue and in blue background, the words "Walt Disney" in the original signature script are on the top and the word "PRODUCTIONS" is on the bottom.<ref>{{cite web | url=https://m.youtube.com/watch?si=HzujVRruhHHYF-_8&v=RdjGdyIYQ-4&feature=youtu.be | title=Donald Duck Goes West Greek VHS Opening (Disney) 1989 | website=[[YouTube]] | date=30 October 2022 }}</ref><ref>{{cite web | url=https://m.youtube.com/watch?si=J7vmScHg5kNjIJtI&v=3cI402HPuqg&feature=youtu.be | title=Summer Magic Australian VHS Closing (Disney) 1984 | website=[[YouTube]] | date=30 September 2023 }}</ref>
The trailer was considered lost media until when the trailer and the logo were rediscovered on the Greek VHS release of Donald Duck Goes West. Also, the Popeye trailer that had this logo was rediscovered again on the Australian VHS release of Summer Magic.
On July 21, 2024, the logo along with the Popeye trailer were officialy once again found in the Australian VHS copy print of Pollyanna.<ref>{{cite web | url=https://m.youtube.com/watch?si=MWOcujzg0ihkkXp2&v=IhvMF54utwM&feature=youtu.be | title=Pollyanna Australian VHS Closing (Disney) 1984 | website=[[YouTube]] | date=30 September 2023 }}</ref>
=== Walt Disney Pictures ===
{{See also|Walt Disney Pictures}}
Until 1985, instead of a traditional [[production logo]], the [[opening credits]] of Disney films used to feature a title card that read "Walt Disney Presents", and later, "Walt Disney Productions Presents".<ref name=":9" /> In ''[[Never Cry Wolf (film)|Never Cry Wolf]]'', and the pre-release versions of ''[[Splash (film)|Splash]]'', it showed a light blue rectangle with the name "Walt Disney Pictures" and featured a white outline rectangle framing on a black screen.
Beginning with the release of ''[[Return to Oz]]'' in 1985, Walt Disney Pictures introduced its fantasy castle logo. The version with its accompanying music premiered with ''[[The Black Cauldron (film)|The Black Cauldron]]''.<ref name=":9">{{cite news|last1=Guerrasio|first1=Jason|date=June 22, 2015|title=Why the iconic Walt Disney Pictures logo was changed for 'Tomorrowland'|work=[[Business Insider]]|url=https://www.businessinsider.com/tomorrowland-disney-logo-change-2015-5|url-status=live|access-date=June 4, 2015|archive-url=https://web.archive.org/web/20150605101831/http://www.businessinsider.com/tomorrowland-disney-logo-change-2015-5|archive-date=June 5, 2015}}</ref> The logo was created by [[Walt Disney Animation Studios|Walt Disney Productions]] in [[traditional animation]] and featured a white silhouette of [[Disneyland]]'s [[Sleeping Beauty Castle]] against a blue background, with the studio's name in [[Waltograph|Walt Disney text]] and underscored by "[[When You Wish Upon a Star]]", in arrangement composed by [[John Debney]].<ref name="DisneyLogo">{{cite news|url=https://www.hollywoodreporter.com/thr/film/article_display.jsp?vnu_content_id=1002802054|title=Old Disney magic in new animated logo|work= [[The Hollywood Reporter]]|access-date=July 10, 2006|archive-url=https://web.archive.org/web/20060718065547/http://www.hollywoodreporter.com/thr/film/article_display.jsp?vnu_content_id=1002802054 <!-- Bot retrieved archive -->|archive-date=July 18, 2006}}</ref> A short rendition of the logo was used as a closing logo as well as in the movie ''[[Return to Oz]]'', although the film was released months before ''[[The Black Cauldron (film)|The Black Cauldron]]'' was released. A [[
[[File:Sir William D'Isney - geograph.org.uk - 1395506.jpg|thumb|Effigy of Sir William D'Isney in the parish church
of [[Norton Disney]], Lincolnshire. The three lions family crest can be seen flying on the flag at the top of Sleeping Beauty's castle at the beginning of a Disney film.<ref>{{cite web|url=https://www.bbc.co.uk/news/entertainment-arts-67102341 |title=The Lincolnshire village honoured in every Disney film since 2006|website=BBC News|date=16 October 2023}}</ref>]]
In 2006, the studio's vanity card logo was updated with the release of ''[[Pirates of the Caribbean: Dead Man's Chest]]'' at the behest of then-Walt Disney Studios chairman [[Dick Cook]] and studio marketing president Oren Aviv.<ref name="DisneyLogo" /> Designed by Disney animation director [[Mike Gabriel]] and producer Baker Bloodworth, the modernized logo was created completely in [[computer animation]] by [[Wētā FX]] and yU+co and featured a 3D [[Waltograph|New Waltograph]] typography. The final rendering of the logo was done by Cameron Smith and Cyrese Parrish.<ref>{{Cite web|title=Behance|url=https://www.behance.net/gallery/4054269/Walt-Disney-Pictures-Logo-(2006)-Compositing-Lead|url-status=live|archive-url=https://web.archive.org/web/20160125053044/https://www.behance.net/gallery/4054269/Walt-Disney-Pictures-Logo-(2006)-Compositing-Lead|archive-date=January 25, 2016|access-date=January 19, 2016|website=[[Behance]]|date=May 2012 }}</ref> In addition, the revamped logo includes visual references to ''[[Pinocchio (1940 film)|Pinocchio]]'', ''[[Dumbo]]'', ''[[Cinderella (1950 film)|Cinderella]]'', ''[[Peter Pan (1953 film)|Peter Pan]]'' and ''[[Mary Poppins (film)|Mary Poppins]]'', and its redesigned castle incorporates elements from both the [[Cinderella Castle]] and the Sleeping Beauty Castle, as well as [[fireworks]] and [[Walt Disney]]'s [[Crest (heraldry)|family crest]].<ref>{{Cite news|last=Cieply|first=Michael|date=July 10, 2014|title=Eat Your Heart Out, MGM Kitty|work=[[The New York Times]]|url=https://www.nytimes.com/2014/07/13/movies/movie-studios-strive-for-ever-more-inventive-logos.html|url-status=live|access-date=August 20, 2020|archive-url=https://web.archive.org/web/20200923195002/https://www.nytimes.com/2014/07/13/movies/movie-studios-strive-for-ever-more-inventive-logos.html|archive-date=September 23, 2020}}</ref> [[Mark Mancina]] wrote a new composition and arrangement of "When You Wish Upon a Star" to accompany the 2006 logo.<ref name="DisneyLogo" /> It was co-arranged and orchestrated by [[David Metzger]]. In 2011, starting with ''[[The Muppets (film)|The Muppets]]'', the sequence was modified to truncate the "Walt Disney Pictures" branding to "Disney", which has mainly been used originally in home media releases since 2007.<ref>{{cite news|last1=Walker|first1=RV|date=March 28, 2015|title=The Disney Logo: A Brief History of its Evolution and Variations|work=[[Nerdist Industries]]|url=https://nerdist.com/article/the-disney-logo-a-brief-history-of-its-evolution-and-variations/|url-status=live|access-date=October 16, 2015|archive-url=https://web.archive.org/web/20190727162913/https://nerdist.com/article/the-disney-logo-a-brief-history-of-its-evolution-and-variations/|archive-date=July 27, 2019}}</ref> The new logo sequence has been consistently modified for high-profile releases including ''[[Tron: Legacy]]'', ''[[Maleficent (film)|Maleficent]]'', ''[[Tomorrowland (film)|Tomorrowland]]'', ''[[The Jungle Book (2016 film)|The Jungle Book]]'', ''[[Beauty and the Beast (2017 film)|Beauty and the Beast]]'', ''[[The Lion King (2019 film)|The Lion King]]'', ''[[Mulan (2020 film)|Mulan]]'', ''[[Hocus Pocus 2]]'', and ''[[Disenchanted (film)|Disenchanted]]''.
In 2022, a new production logo was introduced for the studio's [[Centennial|100th anniversary]] in 2023, which premiered at the 2022 [[D23 Expo]]. The new castle logo features an updated opening sequence in [[computer animation]] at sunrise created by Disney Studios Content and [[Industrial Light & Magic]] and an arrangement of "When You Wish Upon a Star", composed by [[Christophe Beck]] and conducted by [[Tim Davies (musician)|Tim Davies]]. The magical arc that usually flies from right to left above the castle now flies from left to right, a subtle reference to several arc appearances since 2005, including the 2005 [[Hong Kong Disneyland]] logo, drawing the 2006 Walt Disney Pictures print logo and most recently, the animated [[Disney+]] logo.<ref>{{Cite web |last=Parlevliet |first=Mirko |date=September 9, 2022 |title=Disney Live Action, Pixar and Animation Studios Present Upcoming Slate at D23 Expo |url=https://www.vitalthrills.com/disney-live-action/ |access-date=September 10, 2022 |website=vitalthrills.com}}</ref> A
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