Wikivoyage:Creating emphasis
When you're writing prose, it's sometimes necessary to emphasize a term to mirror its emphasis in spoken English. To emphasize a term, use italics.
Examples:
- It is extremely dangerous to drive on Mexican highways at night.
- Don't wait until later to report the incident; contact your consulate or embassy immediately.
- It's not important to pack everything you can think of. What is important is that you pack what you need, and add to your baggage only the minimum of extra weight.
As a rule of thumb, use boldface to address readers who are skimming an article; use italics to address readers who are reading your prose word by word.