About
With over 14 years of sales and marketing experience in the digital marketing, marketing technology, and advertising technology fields, I am a passionate and results-oriented leader who drives outcomes for my clients, team, and company.
As the Director of Commercial & Platforms AUSEA at Yahoo, I oversee the commercial sales, strategy, execution, and optimization of our platforms and products across Australia and Southeast Asia, leveraging data, insights, and innovation to deliver value and growth for our advertisers and publishers. I also serve as an Executive Technology Council Member at IAB Australia, where I contribute to the development and promotion of industry standards and best practices for the digital advertising ecosystem.
My mission is to work with companies that want to achieve ground-breaking things and create positive impact in the world. I am always eager to learn new skills, explore new opportunities, and collaborate with diverse and talented people who share my vision and values.
Articles by Andrew
Activity
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The quarterly IAB Australia digital advertising market revenue report has had a bit of a makeover as well as some new data splits. In this tough…
The quarterly IAB Australia digital advertising market revenue report has had a bit of a makeover as well as some new data splits. In this tough…
Liked by Andrew Gilbert
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TTD denied reports of creating their own TV OS. Today more details about partnering with Sonos to provide them with a TV OS. Insiders have known…
TTD denied reports of creating their own TV OS. Today more details about partnering with Sonos to provide them with a TV OS. Insiders have known…
Liked by Andrew Gilbert
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Yahoo is making it rain ☔️ Excited to announce we've just won the Digiday award for Best Buy-Side Platform 🏆 off the back of all the amazing work…
Yahoo is making it rain ☔️ Excited to announce we've just won the Digiday award for Best Buy-Side Platform 🏆 off the back of all the amazing work…
Shared by Andrew Gilbert
Experience
Education
Licenses & Certifications
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Intermediate Certificate - Wine and Spirits Education Trust (WSET)
Wine and Spirit Education Trust
Issued
Volunteer Experience
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Costa Rica Volunteer
International Student Volunteers
- 3 months
Animal Welfare
Leatherback Turtle Conservation at Playa Ostional
- Patrolling beaches.
- Building hatcheries.
- Movement of eggs during birth to hatcheries for monitoring and protection.
- Experienced a Olive Ridley Turtle Arribada (2000+ Turtles arriving to lay their eggs on the beach over five days).
Publications
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Three things marketers really need to know about supply chains
Adnews Australia
We’ve known it for a while, but recently it has never rung truer. We live in a media bubble.
For the last six years, our industry has been shining a much needed spotlight on the grey areas of the advertising supply chain. But has anyone at any time thought that the old ways were immature, nascent or in some cases ill-conceived? -
Stop the knee jerk: marketing prejudices must go
Mi3
When things get tough economically the first lever most marketers pull is marked ‘caution’. But these truly extraordinary times call for a bit of introspection and some counter-intuitive tactics.
Courses
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Data Analysis
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Integrated Marketing Communication
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Marketing Planning and Management
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Marketing and Audience Research
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Strategic Marketing
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eMarketing Strategy
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Organizations
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International Student Volunteers
Leatherback Turtle Conservation Volunteer Costa Rica
- Present -
Australian Institute of Management
Associate
- Present
Recommendations received
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Join now to viewMore activity by Andrew
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Life Pro Tip: Always assume there is someone getting off the elevator before you get on.
Life Pro Tip: Always assume there is someone getting off the elevator before you get on.
Liked by Andrew Gilbert
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