Nutan Khanolkar

Nutan Khanolkar

VP BUSINESS STRATEGY & MARKETING at ANAROCK

India
328 followers 273 connections

About

Focused & Mission Oriented Strategy & Marketing Leader, With over 18 years of experience in strategy, marketing, loyalty & sales area, have demonstrated excellent track record and executed integrated marketing & strategy plans on key accounts. Managing business plan and project life cycle for mandates worth 8000 Cr. + business worth. Work well both leading and with in a team and mentoring the team. Meticulous project manager, balancing multiple tasks & deadlines, in organised fashion and solution driven approach. Inherent with flexible, versatile and collaborative approach in professional & personal way of life. Leader, Learner, Hard working, Focused and Solution driven individual.

Activity

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Experience

  • ANAROCK Graphic

    VP BUSINESS MARKETING

    ANAROCK

    - Present 7 years 1 month

    Mumbai Area, India

    - Successfully spearheading business strategy and marketing for key mandates in MMR
    - Managing business plan and project life cycle for mandates worth 8000 Cr. + business worth.
    -Defining business strategy, processes and marketing plans in lines with Annual Business Goals and Plans
    - Working on mandates of key clients - Lodha, TATA Realty, Godrej, Kalapataru, Sharpoorji Pallonji, SD Corp, Runwal, Puranik, Vihang, Dynamix, Puravankara and other key developers within MMR
    - Awarded…

    - Successfully spearheading business strategy and marketing for key mandates in MMR
    - Managing business plan and project life cycle for mandates worth 8000 Cr. + business worth.
    -Defining business strategy, processes and marketing plans in lines with Annual Business Goals and Plans
    - Working on mandates of key clients - Lodha, TATA Realty, Godrej, Kalapataru, Sharpoorji Pallonji, SD Corp, Runwal, Puranik, Vihang, Dynamix, Puravankara and other key developers within MMR
    - Awarded with pillar of strength award 5 times for the excellent contribution to the business
    - Structuring sales strategy & marketing plans for project life cycle on-boarded. Competition mapping, Average Price Realisation, Project insights, Way forward strategy, media plans supporting the strategy and Analysing performance; entire end to end management of the mandates & its deliverables.
    - Managed projects across Mumbai, Navi Mumbai & Pune
    - Execution of ATL, BTL & Digital startegies under marketing plans
    - Instrumental in execution of campaigns - Ab Sirf Pachpan, NRose North Rising, Bas 5 minute, Runwal Gardens Launch campaign, Evolve & Grow at Vaswani, GOT - Gift of Twenty22, etc.

  • Oberoi Realty Graphic

    Assistant Manager

    Oberoi Realty

    - 3 years 9 months

    Mumbai, Maharashtra, India

    -Strategize and implement the plan for the group's customer engagement program - The Elite Club.
    -Define quarterly activation calendar for customer base.
    -Acquiring & Executing brand alliances under loyalty program
    -Management, planning & execution of the Grand Customer Event
    -Designing communication around activities, Offers and events under the program
    -Addressing customer grievances and defining solutions

  • Lodha Group Graphic

    Deputy Manager

    Lodha Group

    - 1 year 10 months

    Mumbai, Maharashtra, India

    • Conceptualizing and planning of Loyalty brand for premium and luxury customer segment of Lodha group. Responsible for developing and designing ‘Customer Loyalty Program’ for this segment, contributing approx. 400 Cr. INR to the top line.
    • To devise business strategy and deploy marketing plans for ensuring incremental business at various stages of lifecycle of the brand. Marketing plans including business driven promos and offers.
    • Involved in execution of design & execution of…

    • Conceptualizing and planning of Loyalty brand for premium and luxury customer segment of Lodha group. Responsible for developing and designing ‘Customer Loyalty Program’ for this segment, contributing approx. 400 Cr. INR to the top line.
    • To devise business strategy and deploy marketing plans for ensuring incremental business at various stages of lifecycle of the brand. Marketing plans including business driven promos and offers.
    • Involved in execution of design & execution of various brand communication elements including print ads, outdoors, on-site branding & various marketing collaterals.
    • Delivering experience led events at selective Aspirational and Hiend projects to achieve customer delight during and post delivery through innovative marketing activation
    • Developing and enhancing online brand presence, reward catalogue and brand affiliation sourcing.
    • To develop operational excellence in referral vertical to meet business objectives and to enable seamless working on referral process
    • Studying customer data for understanding behavioral trends on various offerings & leads data management
    • End to end execution of creative and collateral designing in-house and with agency. End to end co-ordination between vendors and inter-departments for smooth executions on branding collaterals and rewards.
    • Knowledgeable of brand activity planning and execution

Education

  • Sydenham college of commerce and economics

    Bachelor of Commerce (BCom)

    -

    Activities and Societies: Annual Magazine Committe

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