About
I share content that sparks curiosity, provides a laugh, and activates an investment in…
Articles by Lisa
Contributions
Activity
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social media managers after explaining once again why organic social matters
social media managers after explaining once again why organic social matters
Liked by Lisa R.
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I love to see our teams supporting the Boise Pride Parade - a beautiful show of support and commitment to diversity, inclusion and belonging!…
I love to see our teams supporting the Boise Pride Parade - a beautiful show of support and commitment to diversity, inclusion and belonging!…
Liked by Lisa R.
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The Emergency Services Show 2024 🚨 is open! Meet us in Hall 4 stand B105. #ESS2024 #TheEmergencyServicesShow #EmergencyServices
The Emergency Services Show 2024 🚨 is open! Meet us in Hall 4 stand B105. #ESS2024 #TheEmergencyServicesShow #EmergencyServices
Liked by Lisa R.
Experience
Education
Volunteer Experience
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Advisory Council Member & Adult Literacy Tutor
Learning Lab Idaho
- Present 8 years 1 month
Education
This is one of those roles where the students teach the tutors about humility, bravery, and surviving and thriving in new cultures... while the tutors guide the students through the building of reading, writing and math skills. We start in a classroom setting with monthly themes, then break out into one-on-one or small-group tutoring to make the content as relevant as possible to each student's daily life. Tutoring can span from learnings seeing English for the first time, to more advance…
This is one of those roles where the students teach the tutors about humility, bravery, and surviving and thriving in new cultures... while the tutors guide the students through the building of reading, writing and math skills. We start in a classroom setting with monthly themes, then break out into one-on-one or small-group tutoring to make the content as relevant as possible to each student's daily life. Tutoring can span from learnings seeing English for the first time, to more advance students working toward a GED or becoming a U.S. citizen. It's a weekly commitment (8-10 hours per month).
I have also led the content strategy on LinkedIn since May 2018 and have grown the follower base 6x. I advise the team on other social platforms as well.
I joined the advisory council in October 2018 and provide credibility, information and advice to the Executive Director, the Board of Directors and staff members around funding opportunities as well as keeping the organization well-connected and grounded in the Boise community. -
Social Media Coordinator and Transcription & Translation Manager
TedxBoise
- 3 years 3 months
Education
I joined the group just in time for the 2016 event and oversaw the green room, managing the comfort and security of the space for the presenters to prepare, relax and focus on delivering their performances. I also accompanied them to the stage for a touch of security, but mostly to ensure the show flowed on schedule.
For 2017 and 2019 events, I expanded the content strategy for all 4 social profiles to become year-round, and grew the overall follower base 20%, while improving…I joined the group just in time for the 2016 event and oversaw the green room, managing the comfort and security of the space for the presenters to prepare, relax and focus on delivering their performances. I also accompanied them to the stage for a touch of security, but mostly to ensure the show flowed on schedule.
For 2017 and 2019 events, I expanded the content strategy for all 4 social profiles to become year-round, and grew the overall follower base 20%, while improving engagements per post 3x in the 4 months leading up to the event. I also introduced live coverage to engage with in-person and online audiences, and kept the momentum going post show to bridge the 6-week gap between event and when videos became available.
In 2018, I added managing the backlog of English transcriptions that were needed, so that the talks could then be translated into other languages by volunteers around the world. This included creating a marketing plan to solicit volunteers (and mentor them through the process), planning a transcribe-a-thon event to eliminate the backlog, and communicating with admins of Amara software system to coordinate our efforts within the greater TED community.
While in this role, 62 talks and performances were transcribed in English, with 187 translations across 20 languages. These videos had been viewed more than 9.2 million times. -
Member, Local Organizing Committee, Mens & Women's Basketball Conference Tournaments
Big Sky Conference
- 2 years 4 months
Arts and Culture
Offered support as someone who knows Boise and college athletics, when the Big Sky signed a three-year agreement to host its basketball tournaments in town. I served on the Local Organizing Committee for 2019 and 2020 tournaments, meeting regularly to think big and create that wow first impression for the teams and the fans, then flesh out the logistics to make it happen. Each tournament week included 20 games, and I supported the marketing director as the post-game press conference moderator.
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PR & Social Media Consultant
Bay Area Women's Sports Initiative (BAWSI)
- 7 years
Children
- Managed PR efforts around organization’s top fundraising event, Sportsapalooza, which raised more than $100K in 2012, a 23% growth year-over-year
- Secured event coverage and additional op/ed piece in separate issues of the Silicon Valley / San Jose Business Journal
- Redirected social media strategic efforts and grew Twitter follower base 35%, LinkedIn 15% and Facebook 3%, during six-week period
- Clinic Coach for 2008 Pac-10 Women’s Basketball Tournament -
Library - Adult Literacy Tutor & Social Media Volunteer
City of Pleasanton
- 1 year 4 months
Education
In this program, I provided one-on-one tutoring for adults to build reading, writing and math skills. It was a weekly commitment where I developed my own lessons, 10-15 hours per month. I also raised my hand to help manage the library’s social media footprint, creating Pinterest and Twitter accounts and elevating engagement on Facebook.
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Content Curator
Social Media Club
- 7 months
Education
I raised my hand to learn alongside other markers diving into this (then) new opportunity for marketers. I participated on their global Facebook team, providing engaging content 2-4 days per week. I also had the opportunity to mentor a UC Irvine student about how Facebook can be used by businesses as party of her Advanced Social Media class.
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Library's Read Santa Clara program - Adult Literacy Tutor
City of Santa Clara
- 6 years
Education
I grew up with a grandmother librarian and was checking out records (LPs!) in the young adult room when I first started volunteering as a pre-teen. When I moved to California, I visited the local library thinking I'd shelve books and instead, they invited me into this program, and it's changed my vision of what giving back to your community can mean. I provided one-on-one tutoring for adults to build reading, writing and math skills, developing my own lessons. Guesstimating 500+ hours over my…
I grew up with a grandmother librarian and was checking out records (LPs!) in the young adult room when I first started volunteering as a pre-teen. When I moved to California, I visited the local library thinking I'd shelve books and instead, they invited me into this program, and it's changed my vision of what giving back to your community can mean. I provided one-on-one tutoring for adults to build reading, writing and math skills, developing my own lessons. Guesstimating 500+ hours over my tenure!
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Alumni Admissions Ambassador
Arizona State and Santa Clara universities
Education
Create awareness for and promote the value and quality of a degree from each university to potential students and their families.
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PR Volunteer, NorCal Chapter
American Liver Foundation
- less than a year
Health
- Created and implemented comprehensive public relations campaign for pilot outreach program, Football Walk for Liver Wellness
- Secured coverage included radio interview on SF 49ers pre-game show -
Coach / Clinician
United States Youth Volleyball League
- 1 year
Children
Taught the fundamentals of volleyball to youths ages 7-14 through the USYVL as a clinician as well as served as an assistant coach to young ladies ages 12-14 through Eclipse Volleyball Club
More activity by Lisa
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When the Extreme E team geared up for the exhilarating UK race on Dorset's Jurassic Coast, they faced a major hurdle - creating a reliable broadband…
When the Extreme E team geared up for the exhilarating UK race on Dorset's Jurassic Coast, they faced a major hurdle - creating a reliable broadband…
Liked by Lisa R.
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Graphic designer Courtney Summer Myers 🇬🇧 has reinvented LinkedIn's #OpenToWork banner with a refreshingly different and positive…
Graphic designer Courtney Summer Myers 🇬🇧 has reinvented LinkedIn's #OpenToWork banner with a refreshingly different and positive…
Liked by Lisa R.
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Campaigners for enhanced paternity leave have attached model babies in slings to statues of famous men across central London. Activists from a…
Campaigners for enhanced paternity leave have attached model babies in slings to statues of famous men across central London. Activists from a…
Liked by Lisa R.
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