OUTFRONT Media’s Post

Paul Zak, Ph.D., in his 2013 research, clarified the potent role of storytelling in engaging the human brain more effectively than the mere presentation of facts. This underscores a fundamental human craving for narratives that weave connection and comprehension. Cultivate & Engage stands firmly on the principle that strategic storytelling is pivotal in augmenting employee engagement, strengthening cultural alignment, and enhancing your brand's identity. Our approach integrates storytelling to meticulously craft your brand’s narrative, ensuring it leaves a lasting imprint. By merging genuine experiences that resonate deeply, we aim to foster a more connected workforce and extend your brand’s influence meaningfully. Elevate your brand narrative from mere statements to stories that illuminate. Explore the strategic storytelling pathway with Cultivate & Engage. Connect with us for a transformational journey. #CultivateAndEngage #Storytelling #ConnectThroughStories #Marketing #Communications #DigitalMarketing #Branding #Community

🌟 You're Missing Out on the Gold Nuggets 🌟 🌟 Save your stories - put them in the chest 🌟 Ever considered that every conversation, every experience, or even that piece of office gossip could be a gold nugget for your company's culture and brand? Yes, the stories circulating in your corridors are untapped treasures that embody your values, culture, and the joy that makes your company unique. 🔍 But here's the catch - these stories are vast, often forgotten, or overlooked. Transforming these anecdotes, experiences, and realizations into compelling narratives can make your brand more relatable, understood, and supported. 🎁 Introducing: The Story Bank - An approach to capturing, organizing, and sharing your company's essence through stories. 👥 Why It Matters: Foster a Culture of Openness: Sharing stories promotes transparency and builds trust within teams. Amplify Your Brand's Voice: Relatable narratives make your brand more human and accessible to both employees and customers. Drive Engagement and Loyalty: Stories connect on a personal level, enhancing employee and customer engagement. ⏬Step by Step Guide here⏬ #CorporateStorytelling #InternalCommunications #BrandStorytelling #StoryBank

𝐀𝐫𝐞 𝐲𝐨𝐮 𝐢𝐠𝐧𝐨𝐫𝐢𝐧𝐠 𝐭𝐡𝐞 𝐬𝐲𝐦𝐩𝐭𝐨𝐦𝐬?🧐. . . 🔎Low employee and audience engagement 🔎Lack of brand awareness 🔎Ineffective training material 🔎Outdated infrastructure or processes 🔎Silos between departments leading to inefficiency 🔎Low employee morale or productivity 🔎Inefficient use of technology or resources 🔎Unclear or slow decision-making processes Don't ignore these symptoms. This #WorldArtDay2024, we are gifting you the 𝐚𝐫𝐭 𝐨𝐟 𝐞𝐧𝐠𝐚𝐠𝐞𝐦𝐞𝐧𝐭 be it with your employees, your customers or your online audience. Powtoon is your one stop shop for branding, employee communication and pow!tastic presentations. What's more? ✅No side effects except brilliant content and communication ✅It's only one pill per week so stay tuned for next week's dose 😎 👀 #Powtoon on #WorldArtDay presenting you with the #artofengagement

New business model = new strategy = need for brand visibility and engagement as fast as possible! Expereo cleared that challenge in just 2 weeks! Faced with the transition from a wholesale model to a direct approach, it was crucial for Expereo to get employees, clients and partners on board with their new vision. With Sociabble, they managed to increase employee engagement and strengthen their brand visibility thanks to: ✅ The easy dissemination of top management messages with video integration ✅ Personalized & effective communication with Sociabble’s targeting capabilities ✅ The enhancement of employees’ sense of belonging with user-generated content ✅ The development of a social sharing culture with the creation of an employee advocacy program And they even hit their LinkedIn follower target in just 19 days! 📚 Read the full case study to discover how Sociabble can revolutionize your company’s communication strategy ➡️ https://lnkd.in/e5mvCFeK How has your organization tackled communication challenges? Share your experience in the comments below! #Sociabble #Expereo

New business model = new strategy = need for brand visibility and engagement as fast as possible! Expereo cleared that challenge in just 2 weeks! Faced with the transition from a wholesale model to a direct approach, it was crucial for Expereo to get employees, clients and partners on board with their new vision. With Sociabble, they managed to increase employee engagement and strengthen their brand visibility thanks to: ✅ The easy dissemination of top management messages with video integration ✅ Personalized & effective communication with Sociabble’s targeting capabilities ✅ The enhancement of employees’ sense of belonging with user-generated content ✅ The development of a social sharing culture with the creation of an employee advocacy program And they even hit their LinkedIn follower target in just 19 days! 📚 Read the full case study to discover how Sociabble can revolutionize your company’s communication strategy ➡️ https://lnkd.in/ekxiApwV How has your organization tackled communication challenges? Share your experience in the comments below! #Sociabble #Expereo

Are you using storytelling to your advantage? Reality TV does this particularly well by profiling characters we can all resonate with, drawing us in and keeping us watching season after season. Channel 10's Master Chef is a prime example and had me hooked again last night. The result? Viral chit chat and eye-watering $$ in sponsorship. It's a simple, winning formula that can be applied in business too. Sales teams, marketing, communications, HR and leadership can all use the same storytelling formula to drive results, but I believe it is most powerful when ALL employees are upskilled in how to use it to build authority and support employer branding efforts. It's actually one of my favourite workshop topics to run because of the visible shift in team dynamics and connections made by the end of it. The result? Increased employee engagement, diversity and inclusion efforts activated, faster recruitment times and increased brand awareness to name a few. That's the power of story. #StoryTelling #EmployerBranding #WorkplaceTraining #CommunicationsTraining

Did you know? A strong sense of purpose can transform your company's culture! It can also reduce employee turnover by 40% A well-crafted brand film brings your company’s purpose to life, fostering pride and loyalty among employees. By showcasing real stories and authentic experiences, films make abstract values tangible, boosting engagement and uniting your team around a common goal. When employees connect emotionally with your brand’s mission, engagement soars, and turnover drops. Discover how brand films can make your purpose resonate with your employees. Ready to engage your workforce? Let’s talk! DM me to get started.

To take this a step further, in a service economy like India's where most of the companies essentially sell their employees' time, the strategy should shift from customer fist to employee first. Your customer experience is a byproduct of the quality of the time spent by your employees for the clients and that quality depends on how you treat and invest in your employees. So here a strategic shift in mindset is required. All the leaders and managers should spend most of their time in coaching their team members and invest in their learning and see how customer experience becomes a byproduct. #CX #EX

We've seen firsthand power of authenticity in branding. In today's digital age, consumers can spot a fake from a mile away. That's why we emphasize the importance of transparency & authenticity in all our branding strategies. Our team has worked with numerous clients who've struggled to find their unique voice and story. But when we help them tap into their authentic selves, the results are astounding. Engagement increases, brand loyalty skyrockets, and their message resonates with their audience on a deeper level. Key Takeaways: 1. Consumer Trust: Authenticity builds trust with consumers, leading to loyalty. 2. Unique Identity: Transparency helps brands stand out in a crowded market by showcasing their unique story & values. 3. Credibility: Authentic brands are perceived as credible and honest, leading to increased customer retention. 4. Employee Engagement: Authenticity also boosts employee engagement and motivation, leading to better customer experiences. 5. Long-term Success: Transparency and authenticity lead to long-term success, rather than short-term gains. If you're struggling to find your brand's authentic voice, Social Nazaria is here to help. Let's work together to build a brand that truly resonates with your audience. #branding #personalbranding #marketingstrategy

New business model = new strategy = need for brand visibility and engagement as fast as possible! Expereo cleared that challenge in just 2 weeks! Faced with the transition from a wholesale model to a direct approach, it was crucial for Expereo to get employees, clients and partners on board with their new vision. With Sociabble, they managed to increase employee engagement and strengthen their brand visibility thanks to: ✅ The easy dissemination of top management messages with video integration ✅ Personalized & effective communication with Sociabble’s targeting capabilities ✅ The enhancement of employees’ sense of belonging with user-generated content ✅ The development of a social sharing culture with the creation of an employee advocacy program And they even hit their LinkedIn follower target in just 19 days! 📚 Read the full case study to discover how Sociabble can revolutionize your company’s communication strategy ➡️ https://lnkd.in/etUKwBJX How has your organization tackled communication challenges? Share your experience in the comments below! #Sociabble #Expereo