Go Like Hell tells the remarkable story of how Henry Ford II, with the help of a young visionary named Lee Iacocca and a former racing champion turnedGo Like Hell tells the remarkable story of how Henry Ford II, with the help of a young visionary named Lee Iacocca and a former racing champion turned car builder, Carroll Shelby, concocted a scheme to reinvent Ford Motor company. They would enter the high-stakes world of European car racing, where an adventurous few threw safety and sanity to the wind. They would design, build, and race a car that could beat Ferrari at his own game at the most prestigious and brutal race in the world—the 24 Hours of Le Mans—something no American car had ever done.
Have you ever been involved in a business war? Whether it’s Coke vs. Pepsi, Apple vs. Microsoft, or CBS vs. NBC, it seems that it always turns personal. So it was in 1963, when Henry Ford II’s acquisition of Enzo Ferrari’s company fell apart. Soon, the corporate giant and the boutique coach builder, and their enigmatic leaders, would do battle on the international sports car stage. This is the backdrop for Go Like Hell, A.J. Baime’s book in which billion-dollar Ford is the surprising underdog in its quest to defeat financially struggling Ferrari.
Baime’s book is a “non-fiction novel” that deftly combines pacing, suspense, and beautifully constructed prose to describe real events and characters. The business deal gone bad and Ford’s withdrawal from the Detroit Safety Resolution (enabling it to leverage racing in a “win on Sunday, sell on Monday” marketing strategy) provide the context for the story.
In a book full of vivid automotive personalities, Carroll Shelby and Ken Miles stand out. Shelby’s accomplishments as a sports car tuner and manufacturer are well documented, but we are reminded here about his early struggles and driving career. Shelby won Le Mans in 1959 driving for Aston Martin, and turned down a drive with Ferrari, which later gives him added motivation as part of the Ford team. The stark contrast between Shelby and the corporate types at Ford is amusing, but Lee Iacocca recognises his value. When Shelby goes to Dearborn to request money for the Cobra project, Iacocca provides it and then adds “get him outta here before he bites somebody.”
Shelby took over the GT40 program in December 1964, and named Ken Miles as his development driver. After banging around Southern California racetracks for a decade, 46 year-old Miles was finally getting his big break. He responds with guts and supreme effort; Mark Donohue singled Miles out for praise in describing the great balance of the GT40. Ford hired a lot of big-name drivers, but Miles was not to be denied. He and Lloyd Ruby gave Ford its first victory in the 1965 Daytona endurance race. But Miles had lousy luck: the next year at Le Mans, he was ordered to back off so that Bruce McClaren’s team car could catch up to him for a “photo finish”. The race officials then bumped him down to second on a technicality. After being screwed out of a win, Miles went back to work and died tragically two months later in a testing accident.
Baime clearly put in the time and effort to research this story: he cites personal interviews with most of the surviving players, and provides an appendix with 23 pages of source notes. I noted only two errors, both coincidentally on page 175: Marco Andretti is Michael’s son not Mario’s, and John Surtees crashed in a Lola T70 Can-Am car at Mosport, not an F1 car as implied here.
Go Like Hell ends with Ken Mile’s death following Ford’s 1966 Le Mans win. This allows the book to finish with the climax of Ford’s triumphant victory, but it felt premature to me. The story continued on, and the book would be more complete if it described the factory’s win with the Mark IV in 1967, as well as the wins by John Wyer’s private team in 1968 and 1969, the last year that the Fords competed.
Baime also chose to gloss over or ignore many of the interesting technical challenges and racing subplots. For example, the serious problems with disintegrating brake disks described in The Unfair Advantage gets only a cursory mention here. The idea is to keep the book moving so that it appeals to a broad audience, but I kept wishing it would slow down and take me deeper into the story.
So the biggest problem with this book is that it’s too short! The text is 256 pages long, with preliminaries occupying the first 60 pages before we even get to the Ford-Ferrari confrontation. With an additional hundred pages to flush out and complete the story, Go Like Hell would be a satisfying meal rather than a light snack.
Ford’s success in international sports car racing dates from a time when American auto manufacturers were the unchallenged titans of industry. Four consecutive Le Mans victories is an incredible achievement that stands in stark contrast to the mediocre results produced by today’s fumbling automotive behemoths.
Read A. J. Baime’s Go Like Hell because it reminds us of what’s possible when leaders focus resources and commitment on a goal, and refuse to fail....more
Loading...
